A Short Introduction to Our Prototype
Across the world, young people are struggling with mental health yet most receive no professional support. Waiting lists are long. Therapy is expensive. Stigma is real.
So many turn to the one place that’s always open: AI.
WIP (Work in Progress) is a guided wellbeing toolkit designed by youth, for youth. It combines:
- Gentle daily reflection prompts
- Flexible journaling formats
- Energy-based check-ins
An optional AI companion that helps personalize your toolkit
WIP is not therapy.
It’s practical, everyday support for real days messy, unfinished ones included.
The Value Proposition
What makes WIP different?
Most wellbeing tools are:
- Too clinical
- Too complicated
- Or disconnected from how young people actually live
WIP offers something simpler.
It gives young people more structure when they need it, more care when things feel heavy, and more flexibility when life changes. It offers simple daily and weekly prompts that help organize thoughts without pressure. When emotions feel overwhelming, the tone stays supportive and non-judgmental. And because every day is different, the optional AI companion can create a personalized toolkit that matches each person’s energy and needs.
User Archetypes & Journey
WIP is designed around real youth behaviors and emotional patterns.
How the Design Supports the Concept
Every design choice reinforces the idea of progress over perfection.
Tone of Voice
- Short, clear sentences
- Gentle humor
- Supportive, relatable language
The Slogan
You don’t have to be done.
This reframes growth as ongoing not something to “complete.”
Visual Identity
- Calm, approachable layout
- Playful but not childish
- Clean structure to reduce overwhelm
- Soft encouragement rather than high-performance motivation
The toolkit itself is:
Modular (daily, weekly, monthly)
Flexible (users choose what to use)
Open-format (drawing, writing, doodling)
Energy-adaptive (prompts shift depending on capacity)
Prototype Run-Through
The video includes:
- Landing page walkthrough
- AI companion interaction demo
- Toolkit download process
Why This Matters
Young people are already using AI for emotional support.
But most tools were not designed with youth agency, flexibility, and imperfection in mind.
WIP doesn’t replace therapy.
It fills the everyday gap.
Because growth is never complete. And that’s okay.